Hiramatsu Hotels

THE RYOKAN COLLECTION

THE RYOKAN COLLECTION
RYOKAN PORTFOLIO
BRAND CONCEPT
Hiramatsu Hotels is a hotel brand by Hiramatsu, which expands luxury restaurants all over Japan.

The history of Hiramatsu began in 1982, with the small French restaurant called "Hiramatsu-tei," which opened in Nishi-azabu, Tokyo. Soon it became a legendary prosperous restaurant as a "restaurant that's hard to get into," and the restaurant "Hiramatsu-tei" was moved to Hiroo and renamed "Restaurant Hiramatsu." Since then, Hiramatsu has become widely known among gastronomy as a leader in Japanese French cuisine. After that, Hiramatsu expanded their business from enjoying the gastronomy, including cafés and restaurants, to centering on French and Italian cuisine, and created a new wedding style called restaurant wedding.

In 2016, Hiramatsu Hotels became a new addition to their history. An auberge-style stay has enriched the French food culture. The challenge has begun with creating Hiramatsu's way of auberge style stay, which is a ryokan where you can enjoy delicious food to your heart's content without worrying about going home. The history of their "restaurant to stay" concept that assembles Western food culture and Japanese hospitality began with Hiramatsu Hotels & Resorts Kashikojima at very first. Later, the expansion follows with Hiramatsu Hotels & Resorts Atami, The Hiramatsu Hotels & Resorts Sengokuhara, and The Hiramatsu Hotels & Resorts Ginoza. In 2020, The Hiramatsu Kyoto opened, and the flagship, The Hiramatsu Karuizawa Miyota, was born in 2022 in Miyota, Nagano Prefecture.

Hiramatsu’s hotels all center on a restaurant, yet each and every one is based on a different concept, and you will never find another quite like it, anywhere in the world. Staying at one of their hotels is a thrilling experience that you will never forget. During your stay, you will experience many special moments, moments that will become fond memories and make you want to return again and again. Their aim is that creating Hiramatsu Memories should be the purpose of your visit. They believe Hiramatsu Hotels will continue to surprise and delight you in the future.
MOVIE
  • The Hiramatsu Hotels & Resorts Atami

  • The Hiramatsu Karuizawa Miyota

  • The Hiramatsu Hotels & Resorts Ginoza

NEWS